
To be a global player in the food and beverage industry, compliance with the legislative requirements are a must. In view of this, Deluxe Rich has, since 2006, been certified with Codex HACCP. In order to achieve higher quality standards, it attained ISO 22000:2005 in 2013. Later, Deluxe Rich was recertified with Malaysia Health Ministry HACCP – MS ISO 15000 in 2011. Over the years, Deluxe Rich has worked very hard to fulfill its obligations and responsibilities to the general consumers by ensuring that safe food is produced.
Furthermore, to tap into the ever growing HALAL market, Deluxe Rich is certified HALAL by the local religious body. As and when needed, there are also plans to be certified for Kosher.
With the advent of globalization, food products are being moved around the world. With that comes the challenge of meeting legislations and standards of different countries. Deluxe Rich prides itself in having in place a management system that emphasizes on compliancy and food safety thus overcoming the challenges of compliancy in various countries. With the current worldwide scare and issues of non-compliant food material usage, consumers’ confidence is crucial, and we believe that a certified management system will instill consumer confidence.